Giving back to the Community.

Since December 2013, we've been running our "Cheers to Charity!" Donation Program, which gives back to our amazing local community. At just $5 for a flight of four beers, fresh from the taps, it's a great way to find your FBC favourite. Plus, as all profits go to a variety of worthy local charities, organizations or clubs, you're always drinking for a very worthy cause.

Flights are available during Tasting Room opening hours, and since the program started, we (and you!), have raised over $107,049 so far! So thanks.

The program was set up as a way of giving back. Here at Fernie Brewing Co., we are so fortunate to do business in the Elk Valley and so wanted to find a way of giving back to our local community. Due to the large number of requests FBC receives each year for monetary, and other, donations, as a way of being able to commit to larger donation amounts, Cheers to Charity was created.

Recipients are rotated anywhere on a 4 or 6-week period, depending on the time of year and predicted traffic in the Tasting Room. Recipients can be registered charities, clubs or organizations. 

There are four main requirements of FBC’s Cheers to Charity Program:

  • Donations must directly benefit our local Fernie community
  • Benefit a group, as opposed to an individual or a team
  • Recipients must be of legal drinking age
  • Requesting funding to help programs, which without support, would not be able to operate

Hopeful recipients need to apply via our Contact Page, explaining full details of their fundraising, and where exactly the funds will go. Recipients are chosen based on the season, their cause and their appropriateness to FBC’s mandate.

With fall in full swing our thirsty customers helped achieve a generous donation of $5206.50, for the Fernie Pride Society! The Fernie Pride Society supports and connects the LGBTQ community in the Elk Valley.  Incorporated in December 2016, the Society is a hub for LGBTQ people and their allies, programming special events as well as providing resource referrals. Their vision is that the Elk Valley will be a safe, inclusive community for LGBTQ people celebrating our uniqueness and diversity. This donation brought our total "Cheers to Charity!" donations to date to $107,049.58!
 
We are now happy to welcome the Fernie Wranglers Cabin to our board, who are raising funds for to rebuild the multi-use backcountry cabin, we are hoping this month is the thirstiest yet! So make sure you head to the Tasting Room for a Sample Flight and help us ensure that we are able to enjoy the river to the fullest for years to come! 
 
 
Check out our Cheers to Charity video below, featuring the Fernie Nordic Society. And, if you know of a worthy charity or organization (one with legal drinking aged members!), please get in touch.