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A Cheers to Charity flight of four beers.

A Cheers to Charity flight of four beers.

Giving back to the local community

one beer at a time

Since December 2013, we’ve been running our “Cheers to Charity!” Donation Program, which gives back to our amazing local community.

As of Spring 2021, our Cheers to Charity Sample Flights are back, with all profits going towards the current recipient. Enjoy four 5oz samples of our delicious brews, all while supporting a good cause!

The program was set up as a way of giving back. Here at Fernie Brewing Co., we are so fortunate to do business in the Elk Valley and so wanted to find a way of giving back to our local community.

Due to the large number of requests FBC receives each year for monetary, and other, donations, as a way of being able to commit to larger donation amounts, Cheers to Charity was created.

There are four main requirements of FBC’s Cheers to Charity Program:

  • Donations must directly benefit the local Fernie community
  • Donations must benefit a group, as opposed to an individual or a team – recipients can be registered charities, clubs or organizations
  • Recipients must be of legal drinking age
  • Funding must help programs, which without support, would not be able to operate


While we often have a lengthy wait list, if you, or someone you know are eligible, we encourage you to reach out.


JANUARY 1, 2022

We are currently donating all proceeds from our Cheers to Charity flights to the fantastic local organization, the Fernie Snowmobile Association.

The Fernie Snowmobile Association was formed as a unified voice for riders in 1990 to maintain, protect, and secure winter motorized recreation opportunities for the future of our community and it’s visitors, while providing over 5000km of renowned winter trail grooming, 3 backcountry warming shelters, 5 staging areas, trail signage, safety programs, family friendly events, and more – putting Fernie on the map as one of BC’s most popular riding destinations.




Angel Flight Network

Avalanche Canada South Rockies Centre

BC Wildfire Relief Fund (Red Cross)

Cranbrook & District Community Foundation – Fernie Community Fund

Cycling Without Age Fernie

Eirin Amundsen Memorial Pavilion

Elk River Alliance

Elk Valley Family Society

Elk Valley Hospice

Elk Valley Land Trust

Fernie Family Housing

Fernie Food Bank

Fernie Fresh Food Share

Fernie Friends for Friends

Fernie Friends of Refugees

Fernie Pets

Fernie Pride Society

Fernie Seniors

Griz Days

Kootenay Canine Search & Rescue

Uplift Community Support Association



Fernie Adaptive Ski

Fernie BMX

Fernie Flow Trail

Fernie Nordic Society

Fernie Snowmobile Association

Fernie Trails & Ski Touring Association

Fernie Trails Alliance

Fernie Valley Pathway

Fernie Wranglers Cabin

Harvey Hut Rebuild

Wildsafe BC

read more about other

sponsorship opportunities

While we support the local community primarily through Cheers to Charity, we recognize that our CTC mandate doesn’t sometimes fit the bill.

As such, we do also offer in-kind sponsorship and support on a case by case basis for a wide variety of events, clubs and on occasion, individuals.

If you are an athlete looking for support from FBC, be sure to look out for our Team FBC application period. Each team is on board for a year (minimum), starting each April. The annual application period opens February. Be sure to follow us on social or sign up for our mailing list, to ensure you don’t miss out.

If you are hosting an event, or are a club looking for support, please get in touch, using the sponsorship form on our below Contact Page.

We meet to discuss sponsorship submissions, the first week of each month, so please ensure you submit your request as early, with as much detail, as you can.

Please be aware, we cannot support any events or clubs which are primarily aimed at children.



Bring us along on
your next adventure.

As long as you're of legal drinking
age in your province.